February 2018
Categories: Responsive Design, SEO, Travel, WordPress
Lesley and Daniela are experts in all things Sicilian speaking four languages and were keen to help people make the most of their time on the island.
In 2017 they embarked on a project to design and produce an e-book guide to Sicily. They decided a website would be an integral and cost-effective part of their marketing strategy; their key requirement was the ability to sell the e-book directly from the site.
Having initially been quoted a prohibitive price for the project, we were recommended to them by a mutual acquaintance.
Following an initial face-to-face meeting, we quickly put together a working, responsive initial design. Rather than simply produce a static mock-up, this allowed the client to review functionality and usability straight away.
Through regular communication and conference calls, we were able to quickly iterate the design and begin building WordPress templates. By using a CMS, Panoramic Sicily Ltd will be able to maintain and update their own website in the future with minimal assistance from us. One important aspect of this was the inclusion of customised property listings and detail templates, allowing villas and apartments in Sicily to be advertised for either sale or rental through the website.
We worked to support the client with the integration of a third party cart for selling the e-book, with Amazon listings still to come. Other planned future developments for the site include a blog and listings of upcoming events
Lesley Dixon and Daniela Drago